This article is devoted to the problem of state management in the sphere of energy-conservation in the building sector. This problem is vital to ensure the energy and environmental security of each country. That is why the concept of the article seems to be very scientifically important. The article presents the results of scientific analysis of the creation incentives for the development of energy-efficient building. The existent management approaches and a role of program-target method of management in Russia have been analysed. Some new measures of energy-saving innovation implementation are presented. The disadvantages of current energy-saving programme have been revealed, and the concept of its improvement has been suggested.