Green Light for Terminology Development
2017
Larisa Iļinska, Marina Platonova, Tatjana Smirnova

Perception of color as a band in the chromatic spectrum is independent on the language, user or context; therefore, the denotational meaning of any color is universal. At the same time, connotations and symbolic meanings of color terms are individual, to a great extent determined by linguistic, social, and cultural factors. It makes color symbolism a powerful tool in communication of a wide range of meanings, evoking networks of associations and triggering a myriad of emotions. The combinations of existing symbols contribute to the constant evolution of a language and result in the creation of a basically infinite number of meanings mapped onto the concepts and organized following the constraints of the given thematic field.


Keywords
Network of associations, colour perception, terminology development
Hyperlink
https://www.cambridgescholars.com/product/978-1-4438-4490-1

Iļinska, L., Platonova, M., Smirnova, T. Green Light for Terminology Development. In: Terminological Approaches in the European Context. Newcastle upon Tyne: Cambridge Scholars Publishing, 2017. pp.348-364. ISBN 978-1-4438-4490-1.

Publication language
English (en)
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