The article includes the issues that affect the apartment house management, its problems and peculiarities and its hindering and enabling factors. The aim of the article is to investigate housing management problems and features that affect the real estate administration and management efficiency. The article is strongly focused to evaluate housing policy development through the Latvian independence period up to these days, described the main processes associated with housing development - the privatization, denationalization, the concept of social housing, the housing market and it activities features on housing affordability. In the article is made description of the housing fund management situation, defined the key management functions with the aim - to establish a new management principles in the housing management process. In this thesis the authors as the novelty has analyzed and developed the management process micro and macro environment effect to the management environment. Company's internal environmental processes interact have been assessed in detail in this thesis. Analysis management features, the authors as a novelty offers to build its core business based on "quantum principles of thinking". To implement these principles in professional work, the authors has the standard design, based on the specific management company example. The authors has developed a financial proposal and the meetings and the organization model, which improves the quality of the management process.