Consumer Behaviour Changing: Methods of Evaluation
Trends. Economics and Management
2009
Elīna Gaile-Sarkane,
Ieva Andersone
The authors describe different approaches and methods for customer behavior evaluation and analysis.
Keywords
Customer behavior, evaluation, analysis
Gaile-Sarkane, E., Andersone, I. Consumer Behaviour Changing: Methods of Evaluation. Trends. Economics and Management, 2009, Vol.3, No.04, pp.63-71. ISSN 1802-8527.
Publication language
English (en)