Peculiarities Formation of Emotional Capital on E-commerce Enterprises

57th International Riga Technical University Conference “Scientific Conference on Economics and Entrepreneurship (SCEE’2016)” 2016
Irina Ivanova

Use of modern knowledge and technologies determines e-commerce market development which grows with high rates. This industry is a peculiar indicator of forming of the new directions of economic growth providing strengthening of a wide range of competitive advantages in the conditions of activity in the modern business environment. Article investigates configuration during company growth process. Researching relevance and justification, the purpose of work is studying of factors which positively influenced development of the entity, organization developments influencing on the productive direction

Atslēgas vārdi
emotional capital, product resource strategic management.

Ivanova, I. Peculiarities Formation of Emotional Capital on E-commerce Enterprises. No: 57th International Riga Technical University Conference “Scientific Conference on Economics and Entrepreneurship (SCEE’2016)”, Latvija, Riga, 29.-30. septembris, 2016. Riga: RTU Press, 2016, 1.-1.lpp.

Publikācijas valoda
English (en)