The aim of this article is to explore the pilot project dedicated to integration of internal quality system in the Strategy Development of Riga Technical University (RTU). Recent development of RTU has been mainly achieved due to the adopted RTU Development Strategy 2014 – 2020 and introduction of the European Foundation for Quality Management (EFQM) management model. RTU Strategy focuses on three pillars – high quality study process, research excellence and sustainable innovation and commercialization. RTU has introduced the EFQM management system as the basis for operations to support implementation of the strategy and to ensure process efficiency and quality. During this research, quantitative and qualitative analysis was performed. More than 150 experts and stakeholders participated in this research in order to evaluate the implemented pilot project. The proposed model and actions to introduce sustainable integrated concept are based on the Planning Stage, Approach, Implementation, Assessment and Refinement. The method how to define action plan priorities has been adopted to suit the needs of RTU.